Case Studies:
Trade Organisation
Case Studies:
Trade Organisation
The objective:
- Carry out market feasibility study to understand the market dynamics for PASMA’s training courses on safe working at height when using mobile access towers in India.
- Identify potential partners who can provide Pasma training courses for heights to businesses on ground.
The challenge
We have identified the following key challenges:
Limited understanding of the market.
Lack of awareness about the relevant safety authorities in the market.
Public attitude towards safety when working at heights.
Insufficient knowledge about upcoming projects in India that will require the use of mobile access towers.
Unaware of potential clients in India.
Difficulty in identifying potential partners who can deliver Pasma’s training courses locally.
The solution
Ergo Europe undertook evaluation and consultation with PASMA team to understand their training courses, engagement with other countries, India vision, expectation from market analysis report, criteria for potential suppliers. :
- Carry out market feasibility study to map out India market for PASMA training courses, upcoming large projects where mobile access towers will be used, taxation, regulatory framework, domestic training courses and recommendations.
- Conduct market research to identify prospective partners, compiling a comprehensive master list of relevant companies that align with Pasma’s selection criteria, complete with company profiles and contact information for key decision-makers.
The Outcome
PASMA was highly satisfied with Ergo's support and services, gaining a much clearer understanding of the Indian market, including its opportunities and challenges. They plan to reach out to the listed partners to further discuss potential partnerships.
Testimonials
- Having worked with Siddharth over the past year - it is clear Siddharth is a very accomplished professional. He is very diligent, knowledgeable and extremely responsive. It was a pleasure working with Siddharth.
- Siddharth is extremely knowledgeable and has helped me support UK exporters and importers negotiate the nuances of UK - India trade. Clients value his expertise and the benefit of his extensive network. It is a pleasure working with Siddharth.
- Siddharth played a pivotal role in the successful design and organization of the 'Co-innovate Meets India' program at Brunel University, comprising conferences and sector workshops. His efforts directly benefited SMEs, innovators, and academics, fostering collaboration and innovation. Siddharth's wealth of knowledge and extensive network make him an invaluable asset for the Brunel University London .
- I have had and still have the great pleasure of working with Siddharth on identifying opportunities in India for a range if health and foods products, both complex and challenging. I have received the most professional and in-depth guidance one could expect, always with care and attention, and an infectious smile! But over and above his professional expertise Siddharth is a most kind considerate and generous person.
- My company made the decision to launch in India and Siddharth was recommended to us to advise us on regulatory, commercial and legal issues in order to be successful. Siddharth initially helped us obtain regulatory approval, but we continued the collaboration due to Siddharth's knowledge and experience of helping British companies in India. Siddharth was always very commercially minded and was a great help in navigating the market and always willing to give advice. Our India launch involved UK government officials and leading Indian clinicians and Siddharth was involved throughout the process. It is helpful to UK companies having a London based adviser such as Siddharth to prepare for doing business in India.
- Siddharth is highly experienced in the India market. I've worked with him for many years on within the UK-India corridor - promoting the opportunity and consulting companies directly on their India market entry. Siddharth is approachable, professional and extremely knowledgeable. He genuinely cares about his clients and doesn't hesitate to go the extra mile to ensure their success. Siddharth is a wonderful colleague - he's strategic, focuses on the big picture and is realistic. He would be a great asset to any organisation.
- Siddharth has a warm personality, very respectful and thoroughly professional in his dealings with colleagues and business connects. He helps many businesses in their growth and expansion journey and I am sure people who work with him once, would love to preferentially have him manage their business case.
- I have worked with Siddharth for the last year, he has been an incredible source of information for supporting UK businesses to collaborate with Indian organisations in the innovation ecosystem. He has also helped support incoming Indian delegations where we have had requests to do so . Siddharth is a pleasure to work, professional, friendly and knowledgeable.
